Blog Archives

Marketing Tip of the Day: The SEO Pie — Keywords

In this edition of our Marketing Tip of the Day Series, we’re going to talk about the SEO Pie. Before we do, let’s take a moment to answer the question: What is Search Engine Optimization (SEO)? In a nutshell, SEO

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Posted in How To, SEO

Selecting the Best Keywords for Your Website

What are Keywords? Keywords are terms or phrases that, when implemented into your website, can help connect you with people who are looking for what you do. In other words, when the keywords you use on your site are in

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Posted in How To, SEO

Does Every Website Need SEO?

We all know that search engine optimization is an important factor in getting your brand noticed by potential customers. But it’s not the only factor. So is it possible to promote your brand without SEO? Are there circumstances under which

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Posted in How To, Marketing, SEO

10 Principles of Good Web Design, #1: Get Found

Good web design helps get your website found. High-level search engine optimization (SEO) needs to be brewed into every nook and cranny. SEO DEFINED In a nutshell, SEO is a process that has the ability to improve the natural ranking of

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Posted in How To, SEO, Web Design

The Freshness Factor: The Right Way to Freshen Your Website Content

Freshness is an important factor in how well your website ranks in natural search results on Google. But where you add that fresh content to your site is just as important as how rich, relevant and useful it is. Many novice

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Posted in Blogging, How To, SEO

Understanding Online Marketing, Part 6: Search Engine Optimization (SEO)

In the final installment of our Online Marketing series, we’ll be talking about search engine optimization (SEO) and how it threads through your website, blogging and social media efforts. As you may have guessed, here at Cuppa SEO we talk

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Posted in How To, Marketing, SEO

Search Engine Optimization is a One-time Deal?

Shocking as it may be, the one-time deal is true. Well, at least partially. Perhaps a more accurate statement would be, “search engine optimization (SEO) for your website is a one-time deal.” When you think about it from a technology

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Posted in Blogging, SEO

Top 10 Google Panda Do’s and Don’ts

Have you heard of Google Panda? He’s very smart. And although he’s cute, you don’t want to get on his bad side. Simply put, Google Panda is an algorithm that that filters websites into two main groups — sites it

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Posted in How To, SEO
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