Monthly Archives: September 2017

Optimizing Your Facebook Business Page: User Experience & Conversion

In Part 1 and Part 2 of this series, we looked at optimizing your Facebook Business page for better SEO. Next, let’s look at some ways you can positively affect the user experience (UX) and website conversion on your Facebook

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Posted in Conversion, How To, User Experience (UX)

Why Does Your Business Exist?

In one of my favorite books of all time, Little Red Book of Selling, Jeffrey Gitomer explores the question “why your customers buy.” It’s a very interesting, effective way of gaining insight and understanding into the world of our clients

Posted in How To, Inspiration, Marketing

AMA 2017 Conference Correction

For anyone who’s signed up for my sessions on Tuesday, they are incorrect on the AMA website. Here’s the correct info (want to make sure you know what the sessions are actually about) … WORKSHOP 1: A Holistic Guide to

Posted in Marketing
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