Running a web design firm and a consulting business has many perks — and many challenges. And although being aware of and addressing challenges is important — if it becomes all consuming, then we are lost. Why? Because once we…
Running a web design firm and a consulting business has many perks — and many challenges. And although being aware of and addressing challenges is important — if it becomes all consuming, then we are lost. Why? Because once we…
I’m incredibly excited about the next edition of my 5 Questions With series! My guest, Susan Weinschenk, is the Chief Behavioral Scientist at The Team W, Inc., a business she founded nearly a decade ago. During our interview she will be…
When it comes to online marketing, there’s a golden rule I encourage everyone to follow … Make it about them, not you. In other words, everything you do within the realm of online marketing — or analog marketing for that…
This episode’s guest is Amanda Weedmark, a designer and illustrator who sells nature-inspired stickers, pins, patches and paper goods. Amanda’s work is heavily influenced by the simple, funky styles of the 1960s & 70s, and her designs can be found…
In this episode of Just One Thing, we’ll talk about an alternative to old-school selling — the art of relationship building. In a previous post, I talked about when you accept someone’s connection request, only to be hit with a…
LinkedIn is a great platform to stay connected to our professional network, but I have to say I’m usually picky about who I accept into my circle of connections. Why? I often find that people I don’t know who want…
The image above is an example of what a well-constructed LinkedIn post looks like …Let’s dissect it to give insight as to how this post is using SEO, user experience and conversion. Note:This same methodology can be implemented in your…
I’ve noticed a trend of mental health being talked about more openly lately, which is good. And the latest story that caught my attention (I bet it caught yours, too), was about Simone Biles pulling out of the gymnastics floor…
Does your website have have all of the components it needs in order for it to be successful? Does it attract visitors on its own? Does it make those visitors feel comfortable when they arrive on the site? Does it…