Good web design helps get your website found. High-level search engine optimization (SEO) needs to be brewed into every nook and cranny. SEO DEFINED In a nutshell, SEO is a process that has the ability to improve the natural ranking of…
Good web design helps get your website found. High-level search engine optimization (SEO) needs to be brewed into every nook and cranny. SEO DEFINED In a nutshell, SEO is a process that has the ability to improve the natural ranking of…
I like big books, and I can not lie, which is only one of the reasons I love our new design book, Sottsaas, by Philippe Thome. Ettore Sottsaas’ career spanned nearly 70 years, where he created photography, architecture, ceramics, glass, furniture,…
In this edition of our Small Business Spotlight series, we’ll get to know Scott Savage, owner of Scott Savage Consulting. In case you’re not familiar, our spotlight series always highlights an amazing small business that stands out from the crowd for…
Event marketing (or event sponsorship) is a promotional category that allows companies to reach consumers directly. When successful, one event might yield touchpoints with your intended consumer, greater exposure and profitable supply chain relationships. Are you in need of those?…
It’s easy to get overwhelmed by all of the customer relationship management (CRM) options on the market. You can spend anywhere from a few hundred dollars to tens of thousands. Before you go too far down the rabbit hole, let’s…
Yes. Sorry I don’t have a more witty response than that … If you have a business with customers, you really really do. If you are a nonprofit, your donors are your customers and the answer is the same. Excel…
That was my reaction the first time LinkedIn prompted me to add hashtags to my post. It feels like it was just a couple years ago I’d see posts on my feed ranting, “LinkedIn isn’t Twitter! Stop using hashtags!” Now…
Whether it’s your personal brand, or your employer’s brand, you can’t expect others to extol its virtues if you aren’t willing to do so yourself. My favorite example of this is a concierge physician I met who has been known…
We’ve all heard that before, right? The other night I happy settled into bed BEFORE 10:00 p.m., a rarity for me! I scrolled Facebook and the news for fifteen minutes before setting my phone on the bedside table, rolling over…
No matter what type of design you do (web design, interior design, products, architecture, etc.) design inspiration can be an important part of the creative process. Where do you find your design inspiration? Dieter Rams (the long-time Chief Design Officer…