The Top Thing B2B Businesses Can Do STARTING TODAY in Preparation for Fall

If you are a B2B organization, you know how important the fall season can be. Once Labor Day is over, businesses start to come out of the woodwork, in need of services, as well as spending their budget before the

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Posted in Blogging, How To, Marketing

Are you being proactive with your business during the pandemic? Or simply waiting for it to be over?

Right before the country started to lock down because of COVID-19, I was on the cusp of officially launching my speaking and consulting business. My book, A Holistic Guide to Online Marketing, was already published and I was all geared

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Posted in How To, Inspiration, Marketing

Are You Dealing with Trauma in Your Life and Your Marketing?

We are living in an age of trauma. It’s inescapable. And the purpose of this article is not to tell you what you already know. It’s to ask some simple, yet crucial questions … Are you dealing with your trauma?

Posted in Inspiration, Marketing

Resources to Help You Revitalize Yourself & Your Business

In talking with colleagues, friends and family, there is a consensus: everyone is WORN OUT — mentally, physically and emotionally. Between the pandemic, racism and the unacceptable killing of our fellow brothers and sisters, there is turmoil in our country like

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Dealing with the Trauma of a Pandemic, Part 2

In Part 1 of this series, we talked about different ways to deal with the trauma of a pandemic on a personal level. Today, we’re going to tackle the professional side, focusing on the following online marketing strategies: Short-term strategies

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Posted in How To, Inspiration, Marketing

Fresh-brewed Small Business Spotlight: Dan Paulson of InVision Development International

In this installment of our Small Business Spotlight series we’ll be highlighting Dan Paulson, owner of InVision Development International. InVision helps business owners achieve greater success through coaching, culture building and communication. Dan is a fellow author, as well as an

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Posted in Networking, Spotlight Series

Dealing with the Trauma of a Pandemic, Part 1

We are currently living through a (hopefully) once-in-a-lifetime event that has serious implications to how we will do business and live our lives for years, if not decades, to come. And amidst the social distancing, and practical plans to keep

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Posted in How To, Inspiration

Fresh-brewed Small Business Spotlight: Gary Varner of Notegeist

In this installment of our Small Business Spotlight series, we’ll be highlighting Gary Varner, the owner of Notegeist, an online stationery shop of curated and eclectic stationery accessories, paper, and tools. One of the things that impressed me about Gary is

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Posted in Inspiration, Spotlight Series

Fresh-brewed Small Business Spotlight: Bill Black of Huckster Truck

In this installment of our Small Business Spotlight series, we’ll be highlighting Bill Black, the owner of Huckster Truck, an online store that sells Field Notes notebooks, pencils, and “maybe some other stuff.” I met Bill in a couple of the

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Posted in Inspiration, Spotlight Series

Holistic Marketing Mastermind

This Wednesday, April 15, 2020, I will be facilitating a Holistic Marketing Mastermind — and you’re invited! This mastermind is one of many offered by Catalyst Shift, who’s purpose is to provide “virtual mastermind groups that empower us to progress

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Posted in Inspiration, Marketing, Networking
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