Blog Archives

Resources to Help You Revitalize Yourself & Your Business

In talking with colleagues, friends and family, there is a consensus: everyone is WORN OUT — mentally, physically and emotionally. Between the pandemic, racism and the unacceptable killing of our fellow brothers and sisters, there is turmoil in our country like

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Posted in How To, Inspiration, Marketing

Dealing with the Trauma of a Pandemic, Part 2

In Part 1 of this series, we talked about different ways to deal with the trauma of a pandemic on a personal level. Today, we’re going to tackle the professional side, focusing on the following online marketing strategies: Short-term strategies

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Posted in How To, Inspiration, Marketing

Dealing with the Trauma of a Pandemic, Part 1

We are currently living through a (hopefully) once-in-a-lifetime event that has serious implications to how we will do business and live our lives for years, if not decades, to come. And amidst the social distancing, and practical plans to keep

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Posted in How To, Inspiration

Reference Materials to Help You & Your Business

Meditation & Spiritual Eckhart Tolle – A New Earth: audio version is fantastic, as you can meditate while you listen Meditation Apps: Check the app section of your iPhone or Android and try some of the free (or freemium) options

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Posted in How To, Inspiration

Turning Your To-do List into a Today List

With the current state of affairs, many small businesses are struggling. If you’re one of them, one of the things you can do is turn your to-do list into your TODAY list. Here’s what I mean: First, this is not

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Posted in How To, Inspiration

Video Creation Made Easy

Although video is a powerful tool for online marketing, I’ve found that many clients shy away from it because it’s intimidating, can be time consuming, they feel embarrassed or think they don’t have anything to say if they did attempt

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Posted in How To, Marketing

Google My Business Tip #7: Uploading Video to Your Listing

Google My Business had been around for a long time now, and it’s as important as ever (if not more so) for local businesses. In case you haven’t read them yet, you can check out all of our previous Google

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Posted in How To, Marketing, Social Media

Web Design Tips: Figuring out Fonts

When it comes to website design, fonts can play an important role in defining your brand — and making content easy to read. The good news is that Google has made it easy to choose from a selection of fonts

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Posted in How To, Marketing, Web Design

How to Write a Book, Part 5: Balance Your Time

Writing a book doesn’t just happen. Once you’ve decided to dedicate yourself to the endeavor, you’ll need to create a balanced strategy where you dedicate enough time to the book — every week — to carry it forward until it’s

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Posted in How To

Web Design Tips: Create a Shot List

When it comes to web design, your imagery plays a key role in how you are perceived by website visitors. That said, if you’re creating a new website, or sprucing up your existing site, it’s a good idea to be

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Posted in How To, Marketing, Web Design
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