In this installment of our Small Business Spotlight series we’ll be highlighting Tom Antion, ex-professional comedian, the voice (and laughs) behind the Screw the Commute podcast, professional speaker and a marketing expert. I was lucky enough to be a guest…
In this installment of our Small Business Spotlight series we’ll be highlighting Matt Brueggeman and his company’s wonderful electric mopeds. I’ve known Matt for many years, and his dedication to creating transportation solutions that are good for the environment (and…
In this installment of our Small Business Spotlight series we’ll be highlighting Paul Perkins, of First Choice Insurance Solutions. Paul is the Employee Benefits Specialist at First Choice, and one of the (many) things I like about him is the…
In this installment of our Small Business Spotlight series we’ll be highlighting Kyle Wege, owner of Crimson Sun Studios. Kyle is a local Madison visual guru who focuses on photography, motion and time-lapse. In addition to his amazing skills, he’s…
“When you move into fear, everything in your world narrows — even your field of vision — as your entire body focuses its energy to fight whatever it is you’re afraid of …” — Nataly Kogan, from her book Happier…
As the weeks turn into months, the effects COVID-19 are still hammering away. This is leaving me exhausted … how about you? Because of this, we’re going to step away from online marketing, SEO and web design strategies here and…
Right before the country started to lock down because of COVID-19, I was on the cusp of officially launching my speaking and consulting business. My book, A Holistic Guide to Online Marketing, was already published and I was all geared…
We are living in an age of trauma. It’s inescapable. And the purpose of this article is not to tell you what you already know. It’s to ask some simple, yet crucial questions … Are you dealing with your trauma?…
In talking with colleagues, friends and family, there is a consensus: everyone is WORN OUT — mentally, physically and emotionally. Between the pandemic, racism and the unacceptable killing of our fellow brothers and sisters, there is turmoil in our country like…
In Part 1 of this series, we talked about different ways to deal with the trauma of a pandemic on a personal level. Today, we’re going to tackle the professional side, focusing on the following online marketing strategies: Short-term strategies…