Monthly Archives: July 2021

What Successful Web Design Looks Like

Does your website have have all of the components it needs in order for it to be successful? Does it attract visitors on its own? Does it make those visitors feel comfortable when they arrive on the site? Does it

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Posted in Conversion, SEO, User Experience (UX), Web Design

Are You on the Marketing Treadmill?

If you talk with 10 people who are respected marketing experts, they will all give you good advice on how to handle different aspects of your marketing initiatives. It’s also very likely that their advice will be unsustainable — unless

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Posted in Networking, SEO

SEO & The Raft Analogy

The following is an excerpt from my book, A Holistic Guide to Online Marketing … Getting your website to appear at the top of search results can be compared to how a raft works. Let me explain … Imagine that

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Posted in SEO