Blog Archives

Blogging 101: How Long Does My Blog Have to Be?

Before we talk about blog length, I have a question for you … Why are you writing a blog in the first place? Are you hoping to drive traffic to your website? Are you trying to establish yourself as an

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Posted in Blogging, How To, Marketing

How to Overcome Your Aversion to Blogging

Everyone says blogging is one of the most effective ways to connect with your target audience and raise brand awareness. What better way to get potential customers interested in your brand than by posting regularly on the issues they care

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Posted in Blogging, How To, Social Media

Blogging 101 Tips: How to Schedule Blog Posts

If you’re a blogger who likes to write more than one blog post at a time, or if you find yourself getting a few weeks ahead on your blog, this is when scheduling your blog posts comes into play. Scheduling allows you to

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Posted in Blogging, How To

Blogging 101 Tips: Be the Expert


Being an expert in your industry makes it possible to provide relevant solutions to your customers. It also makes it easier to identify trends that can help your customers even further. And although experience can make you an expert, constant learning is also

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Posted in Blogging, How To

Blogging 101 Tips: Figuring Out What to Write About

One of the most common questions I get during our blogging workshops and webinars is, “what do I write about?” And no matter what type of business you run, the answer is always the same: Write about what you know. In other words,

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Posted in Blogging, How To
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