Blog Archives

Blogging 101: How Long Does My Blog Have to Be?

Before we talk about blog length, I have a question for you … Why are you writing a blog in the first place? Are you hoping to drive traffic to your website? Are you trying to establish yourself as an

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Posted in Blogging, How To, Marketing

Blogging 101 Tips: How to Schedule Blog Posts

If you’re a blogger who likes to write more than one blog post at a time, or if you find yourself getting a few weeks ahead on your blog, this is when scheduling your blog posts comes into play. Scheduling allows you to

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Posted in Blogging, How To

Blogging 101 Tips: Be the Expert


Being an expert in your industry makes it possible to provide relevant solutions to your customers. It also makes it easier to identify trends that can help your customers even further. And although experience can make you an expert, constant learning is also

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Posted in Blogging, How To

Cuppa SEO Webinar Series: Blogging 101

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Posted in Blogging, How To, Videos

Blogging 101 Tips: Creating a Blogging Campaign

One of the top comments I receive during every Blogging 101 webinar or workshop is that people find the thought of blogging stressful. This is understandable, especially if you’ve never blogged before, because the entire process is one big question

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Posted in Blogging, How To

Blogging 101 Tips: Figuring Out What to Write About

One of the most common questions I get during our blogging workshops and webinars is, “what do I write about?” And no matter what type of business you run, the answer is always the same: Write about what you know. In other words,

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Posted in Blogging, How To

Blogging 101 Tips: Set Up Your Blog as a Subpage (good) vs. a Subdomain (bad)

When your blog is a subpage of your main URL, it’s part of the site & supports its authority. When your blog is a subdomain, it’s actually a second website that competes with your main URL. A subpage blog looks like this: www.YourWebsiteURL.com/blog/

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Posted in Bleets, Blogging, How To

Blogging 101 Tips: With Inconsistency Comes Weakness …

Has your blogging schedule become inconsistent? Maybe you went from publishing a new post once a week to posting once a month, or not at all for long stretches. If this has happened to you, you know how hard it

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Posted in Blogging, How To

Blogging 101 Workshops

This interactive, 90-minute workshop is an excellent introduction into the world of blogging.   TOPICS INCLUDE: Defining the purpose of a blog How to write a blog post Writing awesome blog titles What are tags & categories Blog post frequency

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Posted in Blogging
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