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Search Engine Optimization is a One-time Deal?

Shocking as it may be, the one-time deal is true. Well, at least partially. Perhaps a more accurate statement would be, “search engine optimization (SEO) for your website is a one-time deal.” When you think about it from a technology

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Posted in Blogging, SEO

What are Keywords, and How Can They Help Your Website?

If you’re a business owner, you’ve probably heard the term, “keywords” referred to more than once in relation to your website. And although you may know they’re a critical element in search engine optimization (SEO), you may be wondering what

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Posted in SEO

SEO Keywords are Like the Frosting on a Cake

Although instrumental to the success of a website or blog, SEO is often misunderstood. The general perception is that SEO is all about keywords and keyword phrases. And although these are important, SEO is much more than keywords. To me,

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Posted in SEO
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