User Experience & Website Navigation

In this addition of our Caffeinated Marketing Facebook Live series, we’ll talk about the role website navigation plays in providing a positive, negative or neutral user experience (UX) for your visitors. The video, which is a bit over 10-minutes long, dissects four

Tagged with: , ,
Posted in User Experience (UX), Videos, Web Design

Fresh-brewed Customer Spotlight: Singlewire Software

In this installment of our spotlight series, we’ll get to know Singlewire Software, a Cuppa SEO client that works with organizations worldwide in an effort to keep people safe. Who Are You? We develop and sell an emergency notification system called InformaCast.

Tagged with: , , ,
Posted in Inspiration

Blogging 101 Tips: How to Schedule Blog Posts

If you’re a blogger who likes to write more than one blog post at a time, or if you find yourself getting a few weeks ahead on your blog, this is when scheduling your blog posts comes into play. Scheduling allows you to

Tagged with: , , ,
Posted in Blogging, How To

The Best Way to Brew Fresh Content into Your Website

Once a month, Cuppa SEO presents a Facebook Live event called Five-minute Fridays. As you might have guessed, this five-minute video takes place on a Friday, and covers a topic associated with online marketing. In this installment of the series, we answer an

Tagged with: , , , ,
Posted in Blogging, How To, SEO, Videos

Two-minute Tuesdays: Why Your Blog Needs to be a Subpage of Your Website

Once a month, Cuppa SEO presents a Facebook Live event called Two-minute Tuesdays. As you might have guessed, this is a two-minute video that covers a topic associated with online marketing. And of course, it occurs on a Tuesday. In this installment

Tagged with: , , , ,
Posted in Blogging, How To, Videos, Web Design

The Dark Side of Conversion: Treating People Like Fish

After careful review of this blog title, you might be wondering — how in the world could a business treat a person like a fish? It’s pretty simple really. When trying to gain new clients or customers, some businesses perceive their potential

Tagged with: , , ,
Posted in Conversion, How To, Marketing

Blogging 101 Tips: Be the Expert


Being an expert in your industry makes it possible to provide relevant solutions to your customers. It also makes it easier to identify trends that can help your customers even further. And although experience can make you an expert, constant learning is also

Tagged with: , , ,
Posted in Blogging, How To

Web Design Tips: Avoid Carousels (Slideshows)

Website carousels, also referred to as slideshows or rotating offers, are something we find on a lot of websites. But they’re a bad user experience and they’re bad for conversion. As an organization, it’s always tempting to give MORE information

Tagged with: , ,
Posted in Conversion, User Experience (UX), Web Design

The Pitfalls of Parallax Web Design

*Mobile users, please note: Your regularly scheduled blog post will appear beneath this extremely long parallax web page image …              Another somewhat popular web design format is parallax design. And although the name may not be overly familiar to

Tagged with: , ,
Posted in How To, User Experience (UX), Web Design

Google My Business Tip #6: Manually Uploading Photos

Once upon a time, when you published a post on your Google My Business listing, you could tell Google to automatically add the photo in the post to your “Additional Photos” section. Those days are gone, at least for now,

Tagged with: , , ,
Posted in How To, Marketing, SEO
Subscribe to Our Blog

Enter your email address to subscribe to this blog and receive notifications of new posts by email.