Blog Archives

Going Virtual: It’s a Lot … Preparing for Virtual Events

Live events and courses were already long days and a lot of work. As the business community has adapted our model to a virtual audience, we’ve learned what teachers have been saying since last spring, “virtual is so much harder.”

Posted in How To, Networking

Are You Ready for Your Next Virtual Event?

Those of us who are used to the trade show and conference circuit know our presentation backwards and forwards; we could put together booth displays in our sleep. That was great until 2020 had other plans. After several postponements, our

Posted in How To, Marketing, Networking

Fresh-brewed Small Business Spotlight: Dan Paulson of InVision Development International

In this installment of our Small Business Spotlight series we’ll be highlighting Dan Paulson, owner of InVision Development International. InVision helps business owners achieve greater success through coaching, culture building and communication. Dan is a fellow author, as well as an

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Posted in Networking, Spotlight Series

Holistic Marketing Mastermind

This Wednesday, April 15, 2020, I will be facilitating a Holistic Marketing Mastermind — and you’re invited! This mastermind is one of many offered by Catalyst Shift, who’s purpose is to provide “virtual mastermind groups that empower us to progress

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Posted in Inspiration, Marketing, Networking

Fresh-brewed Small Business Spotlight: Scott Frangos of Webdirexion

In this installment of our Small Business Spotlight series we’ll be highlighting Scott Frangos, owner of Webdirexion, a digital marketing agency. A fellow author, Scott was one of the original reviewers of my book, and since then we’ve become marketing

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Posted in Inspiration, Marketing, Networking

Fresh-brewed Small Business Spotlight: Justin Ryan Pocket Notebooks

I love notebooks and I cannot lie. It’s true, and I especially love pocket notebooks, which is why I’ve been highlighting outstanding pocket notebook companies like Field Notes and Story Supply Co, on my blog as of late. But there

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Posted in Design, Inspiration, Networking

Fresh-Brewed Small Business Spotlight: Amanda Weedmark

In this installment of our Small Business Spotlight series, we’ll be highlighting Amanda Weedmark, an artist and small business owner I originally came across on Instagram. I was instantly struck by Amanda’s design sensibility, and ability to create compelling art that

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Posted in Design, Inspiration, Networking

Fresh-Brewed Small Business Spotlight: WeberMarketing

In this installment of our Small Business Spotlight series, we’ll be highlighting Sarah Hurley, owner of WeberMarketing. Sarah is a marketing strategist & multi-channel marketing guru who helps organizations grow — and get organized with their marketing efforts. When we’ve

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Posted in Inspiration, Marketing, Networking

Fresh-brewed Small Business Spotlight: Story Supply Co.

I like notebooks and I can not lie … … which is why we’ve started highlighting American-made pocket notebook companies like Field Notes, and now Story Supply Co., on the Cuppa SEO blog. In case you’re not familiar, our spotlight series

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Posted in Design, Inspiration, Networking

Fresh-brewed Small Business Spotlight: Brian Lee

In this installment of our spotlight series, we’ll get to know Brian Lee, a local Madison business owner. I’ve known Brian for years and have always been impressed with his approachability and keen insights into business growth. He’s also a

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Posted in Marketing, Networking, Social Media
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