Blog Archives

Dealing with the Trauma of a Pandemic, Part 2

In Part 1 of this series, we talked about different ways to deal with the trauma of a pandemic on a personal level. Today, we’re going to tackle the professional side, focusing on the following online marketing strategies: Short-term strategies

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Posted in How To, Inspiration, Marketing

Dealing with the Trauma of a Pandemic, Part 1

We are currently living through a (hopefully) once-in-a-lifetime event that has serious implications to how we will do business and live our lives for years, if not decades, to come. And amidst the social distancing, and practical plans to keep

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Posted in How To, Inspiration

Fresh-brewed Small Business Spotlight: Gary Varner of Notegeist

In this installment of our Small Business Spotlight series, we’ll be highlighting Gary Varner, the owner of Notegeist, an online stationery shop of curated and eclectic stationery accessories, paper, and tools. One of the things that impressed me about Gary is

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Posted in Inspiration, Spotlight Series

Fresh-brewed Small Business Spotlight: Bill Black of Huckster Truck

In this installment of our Small Business Spotlight series, we’ll be highlighting Bill Black, the owner of Huckster Truck, an online store that sells Field Notes notebooks, pencils, and “maybe some other stuff.” I met Bill in a couple of the

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Posted in Inspiration, Spotlight Series

Holistic Marketing Mastermind

This Wednesday, April 15, 2020, I will be facilitating a Holistic Marketing Mastermind — and you’re invited! This mastermind is one of many offered by Catalyst Shift, who’s purpose is to provide “virtual mastermind groups that empower us to progress

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Posted in Inspiration, Marketing, Networking

Reference Materials to Help You & Your Business

Meditation & Spiritual Eckhart Tolle – A New Earth: audio version is fantastic, as you can meditate while you listen Meditation Apps: Check the app section of your iPhone or Android and try some of the free (or freemium) options

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Posted in How To, Inspiration

Turning Your To-do List into a Today List

With the current state of affairs, many small businesses are struggling. If you’re one of them, one of the things you can do is turn your to-do list into your TODAY list. Here’s what I mean: First, this is not

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Posted in How To, Inspiration

Fresh-brewed Small Business Spotlight: Scott Frangos of Webdirexion

In this installment of our Small Business Spotlight series we’ll be highlighting Scott Frangos, owner of Webdirexion, a digital marketing agency. A fellow author, Scott was one of the original reviewers of my book, and since then we’ve become marketing

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Posted in Inspiration, Marketing, Networking

Honoring Kathy Watson

Kathy Watson, also known as the Ruthless Editor, was an amazing person. You see, although she was ruthless when it came to grammar, she was otherwise a kind, considerate and incredibly understanding human being. Kathy had been a friend of

Posted in Inspiration

Fresh-brewed Small Business Spotlight: Justin Ryan Pocket Notebooks

I love notebooks and I cannot lie. It’s true, and I especially love pocket notebooks, which is why I’ve been highlighting outstanding pocket notebook companies like Field Notes and Story Supply Co, on my blog as of late. But there

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Posted in Design, Inspiration, Networking
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