I’d like to take a moment to express my gratitude to the Universe, my wife and kids, as well as Eric Olive (editor), Jon Wuebben (coach), Kathy Watson (editor), Robert Rubin (formatter), and Hannah Sandvold (graphic designer) for their expertise through this long, and often-times grueling process.
One of the best decisions I made early on was to gather a team of professionals to support the creation of the book — so all I had to do was write it!
What the Book is About
The book provides a global view of online marketing — looking at your website, blog and social media efforts as a whole.
In Part 1,
In Part 1,three major disciplines are discussed and defined: SEO, user experience and conversion — providing a solid understanding of what each of these methodologies are, and why they’re important.
In Parts 2 through 4, we dive into a practical approach on how to APPLY each of these methodologies to your website, blog and social media efforts, respectively. Chock-full of actionable steps on how to assess your website, blog and social media — the book can help new and savvy marketers make meaningful improvements to their online marketing efforts.
You can check out the book on Amazon.