A Holistic Guide to Online Marketing
WHAT THE BOOK IS ABOUT
What would you think if you went to the doctor for an annual physical and he or she only checked your right arm and your left foot? That’s not a full physical, right? There’s a lot more that needs to be done in order to make sure you’re functioning properly — as a whole.
It’s the same with online marketing. It has to be looked at holistically, as one. Yet most of the time this is not the case. Instead, each facet of online marketing is often addressed in a silo, disassociated from the rest. This often results in fractured and ineffective online initiatives that leave organizations feeling frustrated.
A Holistic Guide to Online Marketing provides a global view of online marketing, looking at your website, blog and social media efforts as a whole.
You can learn more about the book, or find out about Joey’s speaking and consulting offerings at: joeydonovanguido.com.